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What goes into a blog post? Helpful, industry-specific content that: 1) gives readers a useful takeaway, and 2) shows you’re an industry expert.

Use your company’s blog posts to opine on current industry topics, humanize your company, and show how your products and services can help people.

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"In the midst of my mother asking, she forgot her flow of words. “Oh damn it. Sometimes I think I have that disease...What do they call it?” I knew what they called it. But, like the rest of my family, I refused to name it." #dementia #Alzheimers https://t.co/J4mvECRStD

A month ago, I joined the Friends of Music Hall board because of my fixation with @MusicHallCincy, especially on Instagram. I set out to learn more about my obsession with one of our city's treasures. #architecture #obsession #musichall #cincinnati
https://t.co/xw8VynLqP7

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